MINE LIVE

Mine. Live. Now!

Scan. Buy. Own a piece of the match.

The first experiential live e-commerce in the world of tennis

An excited fan... but passive

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Today's Problem

Fans experience intense emotions watching ATP matches, but remain passive spectators. They cannot capture those magical moments, they cannot take home a piece of the history they are experiencing live.

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Lost Opportunity

ATP and brand partners are desperately seeking new revenue streams without compromising the viewing experience. Authentic player items remain inaccessible, sold months later in auctions disconnected from the emotion of the moment.

The Revolutionary Opportunity

Connect the emotion of live to an immediate, exclusive and memorable purchase. Transform every ace, every match point, every unforgettable moment into an opportunity for real ownership.

In just 3 seconds

Mine Live ® transforms every ATP broadcast into an instant, seamless and totally non-invasive shopping experience.

01
📺

During the Broadcast

A discreet mini-banner appears with a QR code for a few hundred frames. Enough to be noticed, too brief to disturb.

02
📱

Scan the QR

With a simple gesture, access a private showcase with exclusive items from the player currently on court. Authenticated and certified.

03

Instant Purchase

Match-worn shoes, autographed rackets, unique memorabilia. All certified with serial number. Buy now, own forever.

✓ No login required
✓ No interruption of the broadcast
✓ Only emotion + action

Everyone involved wins

Mine Live ® is not just an e-commerce platform: it's an ecosystem where every stakeholder gets tangible and measurable value.

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ATP / Broadcast

New recurring revenue streams without modifying television production. Zero intrusion into the viewing experience, maximum monetization.

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Players

They monetize their personal appeal in real time. Every match becomes an automatic additional earning opportunity.

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Brand Partners

Nike, Wilson, Rolex can launch ultra-limited editions directly during the most watched moments of the year.

❤️

Fans & Collectors

Exclusive access to authentic items at the moment of maximum emotion. Not just memorabilia, but certified and traceable pieces of sports history.

4 revenue streams, 1 unique experience

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Rare Items Sales

Average price €250
Net margin 50%
  • Match-worn clothing
  • Customized player accessories
  • Numbered limited editions
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Premium QR Sponsor

Per tournament €20k-€50k
Net margin 85%
  • Brand placement on QR code
  • Co-marketing with premium partners
  • Integrated cross-platform campaigns
🔨

Post-Match Auctions

Range €800-€2.000
Net margin 65%
  • Rackets used in finals
  • Historic match items
  • Exclusive autographed memorabilia
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Revenue Sharing

Split 40/30/30
  • 40% Mine Live ® Platform
  • 30% ATP / Tournament
  • 30% Player

From €250k to €2.7M in revenue

Our Year 1 financial projections are based on conservative data from the sports memorabilia market

Conservative Scenario
€257k
Net margin: €180k
  • 10 participating tournaments
  • 5 top 50 players
  • 50 sales per tournament
  • Conversion rate: 2%
Intermediate Scenario
€987k
Net margin: €766k
  • 20 participating tournaments
  • 15 players involved
  • 120 sales per tournament
  • Conversion rate: 3.5%
Aggressive Scenario
€2,7M
Net margin: €2.1M+
  • 30 participating tournaments
  • 25+ active players
  • 200+ sales per tournament
  • Conversion rate: 5%
€109k
Initial Investment
Platform development, ATP partnership, launch marketing
€200k
Annual Operating Costs
Team, servers, logistics, customer care, certifications
12
Months to Break-Even
Even in the most conservative scenario, profitability within year 1

Let's make tennis not just to watch... but to own

Mine Live ® is ready for launch. We have the technology, the business model, the go-to-market strategy.

We're Looking for a Partner to:

  • ✓ Finance the initial pilot: €150k-€200k for the first 6 months
  • ✓ Open doors with ATP: existing relationships that accelerate negotiations
  • ✓ Sign the first top 50 players: network and negotiation capabilities
  • ✓ Capture an unexplored market: €500M+ opportunity

Our Goals:

  • 🎯 Break-even within 12 months of pilot launch
  • 🎯 €3M+ revenue within 24 months
  • 🎯 Expansion to other sports within 36 months